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On page SEO is that SEO (Search Engine Optimization) that focuses on fixing, updating and maintaining images, code and content on your existing website.
What does On Page SEO mean for my website?
Every website is created differently. Whether it be a WordPress Website, WIX, Joomla, Shopify, Big Commerce, Miva or other eCommerce Platform or using some other builder or directly in html.
Your website then needs to be optimized and coded correctly to conform with and to make your website “search engine friendly”.
Unless you hired a very good Website Designer / Developer like After Dark Grafx (wink wink), your website, out of the box, may not be search engine friendly. This means that the developer did not put in place those things that are necessary along the lines of image optimizations, coding conventions and speed enhancements to make your website ready for “Off Page SEO”
In order to obtain top listings in the search engines, you will need to utilize an SEO PLAN that takes advantage of On Page SEO, Off Page SEO, Retargeting, PPC or Paid Ads and other Social Media Marketing and optimizations.
As part of our Search Engine Optimization Plans, we initially evaluate your website to see how much optimization needs to be completed before we can focus on Off-Page SEO and all that is involved for SEO once your website is ready for submissions to the search engines.
On-Page SEO Includes but not limited to the following:
— Image Optimization and Compression
— Image Renaming to Keywords Specific To That Content Page
— Optimizing the Structure of Your Pages to Ensure They Follow SEO Guidelines (ie: H1, H2, H3, ALT, etc.)
— Keyword Density Checks (Does the page have enough copy as well as specifically discuss the keyword)
— On Page SEO Internal Linking
— On Page SEO External Linking
— Do The Links Open In New Pages?
— Page Speed Enhancements (ie: Is the website fast enough and does it pass Core Vitals and Other Speed Requirements)
Test The Speed Of Your Website With These Tools:
— https://web.dev (scroll down and click on Pagespeed Insights)
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